New Era Presents HOME FIELD: Balaram Stack

Each September, as east coast beaches are liberated from summer tourists, Balaram Stack comes home to Long Beach, NY. He comes home for a lot of reasons, but mainly to surf the hurricane swells that spin up the Eastern Seaboard. This is fall on the north east and for local surfers it's the epitome of patience rewarded.

Each September, as east coast beaches are liberated from summer tourists, Balaram Stack comes home to Long Beach, NY. He comes home for a lot of reasons, but mainly to surf the hurricane swells that spin up the Eastern Seaboard. This is fall on the north east and for local surfers it’s the epitome of patience rewarded.

Nas x Ghostbusters x New Era

Designed by Nas. Inspired by Ghostbusters' iconic characters. The New Era Cap x Nas x Ghostbusters headwear collection will include a variety of cap styles and silhouettes. Select caps will also feature a play on Nas' famed lyrics including "If Ghosts Ruled the World" and "Slime State of Mind".

Designed by Nas & Oz. Inspired by Ghostbusters’ iconic characters. The New Era Cap x Nas x Ghostbusters headwear collection will include a variety of cap styles and silhouettes. Select caps will also feature a play on Nas’ famed lyrics including “If Ghosts Ruled the World” and “Slime State of Mind”.

EXCLUSIVE: DOOM - A Villainous Adventure

We have an official DOOM update. More details here: http://bit.ly/1RaUXYG

A video by DOOM, for the release of his New Era Hat. 

New Era Presents Troy Lee Designs: "Pin It”

Troy Lee is a man who embraces each endeavor with the same drive, vision and creativity that took Troy Lee Designs from a one-man business painting helmets to the global brand it is today. These same ethics are poured over every facet of his company, from the gear, to the headwear to the motocross team.

Troy Lee is a man who embraces each endeavor with the same drive, vision and creativity that took Troy Lee Designs from a one-man business painting helmets to the global brand it is today. These same ethics are poured over every facet of his company, from the gear, to the headwear to the motocross team. And it’s the same shared ethics that have aligned New Era and Troy Lee Designs; two brands with a passion for perfection. 
This video takes you to the TLD headquarters to meet Troy, and racers Jessy Nelson and Shane McElrath as they begin the 2015 Outdoor Motocross Season.

SF Treat: Cosmic Sounds

A little skate & sound inspiration from Frisco & Thrasher Magazine. 

Tony Royster Jr. / Go Pro / New Era

Shot 100% on the HD HERO3+® camera from ‪http://GoPro.com. Watch with headphones. Tony Royster Jr. discovered his calling in life was to play the drums; he was 3 years old. At the age of 5, his father bought him his first real drum set. By the time he was 11, he was labeled a child prodigy, and ranked among the best in the world. "I just continued to play, to stick with it. I always had a passion for drums….the rhythm, the feel, the sound, the way it made me feel when I played, automatically made me feel like this is what I'm supposed to be doing." Tony Royster, Jr. Today, Tony is widely recognized as one of the world's most acclaimed & gifted drummers, working and touring with the world's biggest rock & hip hop acts. GoPro is honored to present a unique glimpse into Tony's gift as told through an intimate, live multimedia drum performance. Recorded on a custom built GoPro production set at the DW drum factory, and scored by Tony's personal home video projections, Tony transforms his drums, childhood memories, and a few GoPro cameras into a drum solo that must be heard, and seen, to believe.. Special Thanks: DW Drums REMO Drum Heads Sabian Cymbals Vic Firth Drum Sticks Projection Specialist: Mattia Casalegno http://www.mattiacasalegno.net/ Additional Music Courtesy of ExtremeMusic http://www.extrememusic.com

GoPro Video with Tony Royster Jr. 

Although Tony has been a friend for a while now, his skills still impress me to the point that words can't describe, even when I see his original videos as a kid. He was given a gift and fallowed his passion throughout his life. That’s why he drums for the leaders in his industry. 

GoPro definitely made a great video to show his skills, a great moment to introduce this cap which I designed as well as the front logo with his initials (TRJR).

This was a great and simple collaboration that just got some powerful footage paid for by GoPro. 

Music Marketing Credit: Eddie Capobianco

New Era Presents Chris Grenier: A Thought Process Perspective

This is a short behind the scenes profile that follows pro snowboarder and New Era ambassador Chris Grenier as he films his XGames Real Snow video part. If you’re not familiar with XGames Real Snow it’s competition that challenges 5 globally recognized snowboarders to create the best :90 second urban snowboarding clip they can in a two month period. The :90 videos go live today on Xgames.com/realsnow and are then voted on in two categories; rider vote and fan vote. Winners are announced in a TV special that airs on ABC March 7th.